Cross-Promotion is Now Just Promotion
I've always been fascinated by the amount of cross-promotion there is within media companies. I'm not just talking about the ads for shows on the same TV networks that you'll hear during a pro football game. That's one form, but at least that isn't subtle. There's all kinds of other stuff going on, and it's become a bit of a hobby of mine to see whether I can catch the more subtle stuff.